Multi-channel Campaigns

In today’s rapidly moving market, staying ahead requires being present wherever your potential customers are. Leadinfo Autopilot enables you to combine personal emails and LinkedIn automation into unified multi-channel campaigns. This approach lets you connect with your hard earned leads through their preferred channels, ultimately driving more conversions!

The right message, to the right person, at the exact right time.

Seamlessly deliver messages to the right leads precisely when they’re most receptive. Leveraging insights into visitors’ website activities, you can deeply personalize communications. Efficiently segment your leads and engage with them using the campaigns tailored to their intent. Autopilot empowers you to target diverse groups of decision-makers with precision, maximizing your conversion potential.

Email & campaign personalization.

Elevate your email game beyond the ordinary “Hello X!”
With Leadinfo’s Autopilot personalization, you can infuse your emails and LinkedIn messages with context and relevance tailored to the interactions on your website. Customize your campaigns even more, crafting specific journeys based on their actions and preferred communication channels, whether it’s email or LinkedIn.

Automatically enrol the right lead in the right campaign.

Enroll leads effortlessly with Leadinfo’s trigger-based enrollment feature. With this trigger, you can specify the decision-making unit you wish to target for sales. Leadinfo’s machine learning algorithm then automatically identifies the most suitable person within the company to receive your campaign. Say goodbye to manual research!

Rely on powerful analysis and reporting.

Email & LinkedIn Tracking
Monitor interactions with your emails and LinkedIn activities to refine your approach and boost engagement.

Campaign Performance
Discover which campaigns yield the best engagement and results. Analyze each step of a campaign for a comprehensive view of its performance.

Bounce Handling
Bounced emails can harm your sending domain. Autopilot enhances deliverability by verifying emails and automatically retrying failed attempts.

Frequently Asked Questions

Feel free to chat with us if you still have questions about Autopilot Campaigns.

Are multi-channel campaigns effective?

Yes, multi-channel campaigns are typically more effective in sales because they engage customers through multiple touchpoints such as email and social media. This diversified approach enhances visibility, reinforces messaging, and allows for personalized interactions, which collectively increase customer engagement and the likelihood of conversions. By reaching customers where they are most active, businesses can create a more seamless and compelling sales experience.

What is a multi-channel outbound campaign?

A multi-channel campaign is a strategy that sales and marketing professionals use that engages customers through multiple communication channels. These channels can include email, social media, direct mail, websites, text messages, and more. The goal of a multi-channel campaign is to reach and interact with customers wherever they are, providing a cohesive and consistent message across different platforms. By leveraging multiple channels, businesses can increase their visibility, enhance customer engagement, and improve the overall effectiveness of their marketing efforts.

What's the difference between multi-channel marketing and multi-channel sales?

Multi-channel marketing focuses on engaging customers through various marketing channels such as email, social media, websites, and print media. Its objective is to create awareness, generate interest, and nurture leads by delivering consistent messaging and content across multiple platforms. Activities involved in multi-channel marketing include content creation, advertising, social media campaigns, email newsletters, and SEO efforts to attract and engage potential customers.

In contrast, multi-channel sales facilitate the actual sales transactions through multiple sales channels like online stores, brick-and-mortar locations, mobile apps, and direct sales teams. The objective of multi-channel sales is to convert leads into customers by providing various purchasing options and making the buying process convenient and accessible. Activities in multi-channel sales involve managing different sales platforms, ensuring product availability, offering customer support, and handling payments and logistics across various channels. While multi-channel marketing aims to attract and engage potential customers, multi-channel sales focuses on converting these engagements into actual sales.

Does LinkedIn have read receipts?

Yes, LinkedIn messages do have read receipts. When you send a message on LinkedIn, you can see if it has been read by looking for a small icon with the recipient's profile picture next to the message. This feature is available on both the LinkedIn desktop site and the mobile app. However, users can disable read receipts in their settings if they prefer not to send or receive these notifications.

How do you integrate with LinkedIn?

Our integration uses your personal accounts. In Autopilot, you log into your LinkedIn account, and we store this session to perform actions on your behalf. We strictly monitor activities performed through this connection to ensure they stay within acceptable limits. This service cannot be used for spamming or bulk activities.

How do you find someone's email address?

Leadinfo has a comprehensive database of companies and their employees' professional information, compiled based on legitimate interest. We gather this data from professional networking platforms like LinkedIn, company websites, and email lookup tools, and we regularly update it to ensure accuracy. With a Leadinfo account, you can manually select who to reach out to or use triggers to automatically identify the right decision makers. This eliminates the need for you to find email addresses yourself.

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