Leadinfo strengthens position of market leader by acquiring Leadexpress

Leadinfo will take over the Dutch company Leadexpress per 31 December 2021 and strengthens Leadinfo’s position as market leader in the Benelux.

As of December 31, 2021, Leadinfo will take over the Dutch company Leadexpress, thereby strengthening Leadinfo’s position as market leader in the Benelux. Thousands of companies use Leadinfo to recognize business website visitors in order to generate more leads.

Strong track record

The Rotterdam scale-up has been making strong progress in the market since its foundation in 2017, with thousands of customers in the Benelux, DACH region, Great Britain and Scandinavia. Leading customers such as Heineken, Simplicate, Rexel and Channable generate more leads with Leadinfo, but thousands of SMEs also use Leadinfo for their online lead generation. In 2021 Leadinfo’s success was awarded with a high ranking in the Emerce100.

Strengthening our presence

The acquisition of Leadexpress bolsters our role as a market leader in the Netherlands. Leadexpress customers can effortlessly switch to the Leadinfo service. Because of the better recognition, simple interface and 40+ CRM integrations, customers get more for their money.”

Quirijn Kleppe

Quirijn Kleppe
Head of Growth

Large Partner Network

The driving force behind the success of Leadinfo are the more than 1000 partners at home and abroad. These partners are online marketing agencies that recommend Leadinfo to their customers. This makes Leadinfo one of the largest partner programs in the Netherlands. Leadinfo partners can use the software for free and receive a 15% commission on clients they refer. In addition, partners get exclusive access to the latest features and events.

Strengthen position as market leader

Quirijn Kleppe, Head of Growth at Leadinfo, is pleased with the acquisition. “The acquisition of Leadexpress helps to strengthen our role as market leader in the Netherlands. Leadexpress customers can effortlessly switch to the Leadinfo service. Because of the better recognition, simple interface and 40+ CRM integrations, customers get more for their money.”

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Companies identified

Monthly cost

0- 50

€ 49

51 – 100

€ 79

101 – 250

€ 129

351 – 500

€ 149

501 – 750

€ 199

751 – 1000

€ 269

1001 – 1500

€ 399

1501 – 2000

€ 449

1501 – 2000

€ 499

Companies identified

Monthly cost

0- 50

€ 59

51 – 100

€ 99

101 – 250

€ 149

351 – 500

€ 179

501 – 750

€ 259

751 – 1000

€ 339

1001 – 1500

€ 449

1501 – 2000

€ 549

1501 – 2000

€ 599